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What's the Hurry?

Jack may have been nimble and quick, but did he help people?

The Interest Index

Here are three indicators that your content is actually interesting to your readers.

Is Your List Special?

The size of my email list matters little if I don't send the right content to the right people.

Train the Path

What steps on what path are necessary for you to accomplish your goals?

A Plan for All Seasons

Preparation is always necessary and important. But preparation is always about a pending action to reach a goal.

The Value Proposition

The marketing path must establish value for the product or service early and often.
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