When millions of students make their treks from home to college campuses this year, they’ll carry with them their most valuable possessions—their favorite clothes, pictures from home, room décor and even small pieces of furniture. In addition to bringing those priceless items meant for creating the collegiate home away from home, most will bring hundreds—or thousands—of personal connections made through their online interaction on social media sites such as Facebook, Twitter, YouTube and MySpace.
The college-age segment makes up the largest and most active user group on sites such as Facebook and MySpace. According to a January report by insidefacebook.com, more than half of Facebook’s 500 million active users are in the 18-34 age range. Chances are, if you throw a rock at a college or university, you’ll hit a Facebook user (right before security carts you off). read more